Business Plan to launch VALTEC AUTOMATION in India

Business Plan to launch VALTEC AUTOMATION in India Introduction The main objective of this report is to propose a Business Plan to distribute and offer Automation Solutions for various kinds of Valves in Indian Market. The main motive behind pitching into this market is to tap the unending need for valves in various process industries, steel, chemical Oil and Gas industries. The report below has been sculpted out by considering the market conditions, intrinsic and extrinsic factors, environmental conditions and also the various business parameters. Based on the above and along with that basing my B.E. in Electronics Instrumentation Engineering and three years of experience in a similar industry, a clear cut strategy has been jotted down to plan, organize, launch, monitor and control the business of Valtec-Automation in Indian market. Insight into Valves Valves form a very integral component in piping systems. The primary method of regulating and controlling pressure, direction and flow of fluids is accomplished with respective control valves.ÂÂ  Depending on the scenario, a valve may be operated continuously e.g. control valves, or very rarely e.g. Safety Valves, or intermittently e.g. isolation valves. A valve can be very simple, low cost item or it may be very much complicated, costly item.ÂÂ  In piping design the valves probably require more engineering effort than any other piping component The forecasts convey that the demand for industrial valves globally would increase annually by 4.4 percent through 2011, driven by an encouraging indicator of growth in developing nations and a drift towards much more expensive automated valves and actuators in developed countries. India is one among the nations which would experience the fastest market gains. Market Analysis Target Market The Indian market offers tremendous opportunities to foreign investors with one billion populations in hand. The investors could view massive growth and expansion here. Indian economy is growing at a faster rate compared to other nations. the major sectors like energy, environment, infrastructure, transportation with their increasing demand forces foreign investors to enter Indian market. India GDP has registered 6.7% growth in the period 2008-09 but it has the capacity to sustain the growth rate of 8 to 10% in the nearing years. The current growth rate is apt for the investors. Valve Market in India The valve industry is improving day by day. Manufacturers are using new technologies such as latest testing and manufacturing equipment. So demand for valves is seen in almost all areas, especially in core sectors of metal and mining, oil and gas, pharmaceuticals, drugs, food and beverages etc for de-bottlenecking , expansion of capacities and maintenance purposes. By using these technologies there is awesome improvement in the finishing of the valves and they are of good accuracy. the valves distributed by Valtec has smart positioners as control system. Moreover, it is made of low noise and low emission exotic materials. The valve market is large enough to offer a wide variety of opportunities to all manufacturers irrespective of the kind of operations. The market, by and large, is shared by different manufacturers based on brand name, technology, manufacturing capacities and price competitiveness. Today India is a large producer of valves and it also plays a role in producing top class products of the world. The quality of valves produced in India is used by domestic users based on the service and application. However the large organisations present in key sectors opt for only best brands after a scrutiny of offers based on the application. The country also has small manufacturers who have their own niche markets. The growth in the valve industry is expected to continue at 7-8 per cent per annum. Due to India becoming competitive the growth in exports is expected to be 10-12 per cent per annum. Grabbing all these advantages of this market, Valtec would be pitching in to the valve market of India alo ng with Valve Automation solutions. This is observed to be the right time to sweep away a large portion of this market segment. VALVE EXPORTS OF INDIA Source : Exim Bank MARKET SHARE OF DIFFERENT TYPES OF VALVES (Globally) Source: Exim Bank Benefits of establishing in Indian market For companies established in special economic zone several tax exemptions are made available IT companies have tax incentives Many countries are in double taxation treaties with India; A private company in India can be made with a minimum capital of INR 100,000; Skilled employees are available at nominal rate. Obstacles in Indian Market Rigid and complex social framework Indian Bureaucracy Infrastructure issues India is a nation with varied cultures and hence major changes in social structure are tedious to implement. However, the outlook is slowly changing and government is trying their level best to make effective changes. More Efforts are made to cut down on the red-tape. Poor road conditions and shortage of power supply are some of the infrastructural problems in India that needs to be resolved as quickly as possible. However, useful measures are adopted by the government in these areas as well to attract foreign investors to the country. Eight highways projects has been finalised that will need an investment of Rs 10k crore. Hence, with the steps taken up to improve the situations, entry into the Indian market will no longer be a tedious process. Business Analysis Type of Business entities in India Private Limited Company Public Limited Company Unlimited Company Limited Liability Partnership (LLP) Partnership Sole Proprietorship Liaison Office/Representative Office Project Office Branch Office Joint Venture Company Private Limited Company Limitations of a private company The shareholders have only limited rights to transfer shares The maximum possible number of share holders is fifty The public is refrained from buying the shares. Public Limited Company Public company cannot be called a private company. The public company has its own limitations: The minimum number of share holders should be at least seven. A public company is not permitted to start business once the certificate of incorporation is approved. In order to start business as a corporation, trading certificate is a must. The company must file a statement in lieu of a prospectus before it can start transacting business. It should have minimum of at least three directors. Statutory meetings should be held and the management should be appointed based on approval from government. Liaison Office/Representative Office A Liaison Office needs approval from the government of India. It plays an important role in collection of information, promotion of imports and exports and facilitate financial and technical collaborations.ÂÂ   Project Office Foreign companies can establish a temporary site or project offices to execute specific projects and activities related to it in India. Branch Office Foreign companies who have involved themselves in activities related to manufacturing and trading goods abroad are allowed to open a branch office in India for many purposes such as import and export of goods, rendering consultancy services, to perform research work etc Limited Liability Partnership (LLP) LLP is another corporate business element which provides the advantages of limited liability of a company but allows its members to organise their internal management as is the case of a partnership firm on the basis of a mutually-arrived agreement. Valtec As Sole Proprietorship The sole proprietorship is the oldest, simplest, and very common form of business entity. It implies that the business is fully owned by a single person. The owner and the business is considered as a single entity for all liabilities, taxation and legal liability. Taxation happens at individual level for business earnings and there is no means of escaping. Thus, legal claimants are eligible for personal property of the proprietor and not simply the assets used in the business. Advantages of a Sole Proprietorship: Simple and low cost No filing or legal charter with the Government is required. Owner enjoys fullest control on decision making. Income goes directly into the pocket of the owner. Business profits are not taxed. Owner enjoys the privilege of dissolving the business at his/her discretion. Disadvantages of the Sole Proprietorship: The total capital available is limited which in turn limits the size of the business. Product liability lawsuit by a customer is not applicable against business Change in legal form of business is necessary in case of sharing of benefits of ownership other than profit Benefits of employees is not deducted or partly deducted from taxable income. the assets of the business go to his or her estate upon loss of life Regulations: Registration is not required for sole proprietorship. Just an account in bank should be opened with the name and style that the owner wishes to work. VAT or Service tax registration needs to be applied as Chennai has its state VAT and service tax registration regulations. The PAN of the owner will be the firms PAN and the income tax returns will be filed in the personal name. Typical Procedure to Establish Business in India Establishing a business in India requires certain period of time. This is because besides incorporation there are certain other formalities in establishing a business in India. (Source: Types of Business Entities in India, http://madaan.com/incorporate.htm ) Business regulators Business Entry Factors There are many foreign companies who keep a watch on various opportunities in India. To enter the Indian market and to achieve something big they need to be careful regarding certain points. These include: Finding good partners who knows the in and out of local market as well with the procedural issues Smart planning Identifying the target market Promotion of products and services Contacting the appropriate agents and distributors In addition to these, the foreign investors need to explore different market options available in India and frame a joint venture with an India-based company. It also includes establishment of a branch office. Actual Plan Vision Mission Statement: To evolve as a successful market leader in providing the cutting edge fluid flow control and automation solutions and maximize the growth and revenue in all possible ways. Agenda: The new born Valtec Automation India Private Limited will hit the market by procuring different type of valves from a specific list of valve manufacturers like RFLExports, Peco Valves, Tyco, etc .., special actuators from Bettis and several automation equipments from local market on needs basis. Depending upon the customer and process requirements, a clear cut valve automation solution will be engineered by implementing the above mentioned components. Apart from these activities, Installation commissioning of valves and accessories and maintenance service jobs would also be rendered. The target market would initially be Southern region of India and venturing into various process industries like steel, paper pulp, sugar, cement, chemical, waste water treatment plants, petroleum refineries and others. Valtec would be strategically Head Quartered in Chennai Tamil Nadu, which would be a very apt place for carrying out business as it is very well equipped with a fantastic port, air freight, road ways and railways network. Slowly our footprints would be made in other parts of India as well. Long Term Plans The material cost has a direct relation with respect to the cost of the valves. If the cost of any input increases then the cost of the valve also automatically increases. Almost 60% of total cost of the valve depends on the material price. India has adequate foundries and the closure of foundries in west resulted in export demand. So Indian foundries are adding more capacity. This paves a clear path for Valtec to venture into foreign markets. Valtec An Organization: Principal Management Carry a solid expertise, skills and training in Designing and Automation of Valve based solutions. Possess a broad spectrum of know-how about the global valvse automation market. Leadership Possess substantial experience in key role such as managerial and Decision Making, Strategic Planning, Financial Planning, Controlling and other managerial roles. Manpower To start with, we would be operating with 10 staffs on board and later to triple the strength by the commencement of the next financial year. Facilities Infrastructure All necessary tools and equipments that are required of carrying out this business would be brought in. Inventory Just in time principle would be adopted. SWOT Analysis Competitor Analysis With the development of petrochemical and chemical industries, the Valve Market in India is also experiencing a tremendous growth. Restructuring of power plants are under process in order to improve the efficiency in saving energy. Future investments in nuclear power generation are likely to generate substantial revenues for the total industrial valves and actuators market, creating numerous growth opportunities for market participants. With around thousands of players, the competition in Industrial valve automation sector is very high. Lot of small domestic firms serves the niche market by manufacturing labour-intensive valves with fewer technicalities. These companies gain edge over others with its lower pricing. On the contrary, special valves and sophisticated actuators are being produced by many MNCs that generate majority of the revenue in market as they cater the high-end market. To have a good presence, participants in the industry are likely to go for acquisitions and mergers. Steps to gain competitive advantage: As Indian Market is full of many players in Valves and Valve Automation sector, a Understanding the increasing demand for robust valves that offer a great scope for automation and stable performance and catering these needs in a timely and technologically sound manner. Also, the solution provided should be the best value for the money. Investing time and money in research and development of new techniques in automation. Pitching well into application of intelligent valves which can perform data processing, networking with computer-based control systems that can aid in optimization of the valve system management, perform self diagnosis, combined with embedded system, fieldbus, and computer-based controls. Proper understanding of the customer base in the market and also a clear cut analysis of the demand in different kind of process industries is very much vital to provide the best solution and also to stand out in the race. By providing labour intensive valves with fewer technicalities, the niche market can be captured. Also, after market service plays a very crucial role in gaining a competitive advantage. Keeping abreast with the growing technology and constant innovation of the process. Resources, Infrastructure Manpower Manpower The workforce right from the bottom to the top in the hierarchical order will be absorbed from the Chennai market itself. Apart from the permanent payroll employees, separate team would be formed now and then on needs basis in order to carry out the on site activities like installation and commissioning activities. A first level technical team will comprise of 2 automation and design engineers with relevant work experience and skills. Under them a team of technicians, fitters and other skilled labour force to a maximum of 5 members would be recruited. Apart from these, a middle level management staff and a sales and marketing executive will also be recruited. Support staff like administration, accounts and human resource to be recruited on limited requirement. Sales and Finance department would initially come under the control of top management and in later expansion phases would be restructured. Raw Materials The raw materials will be procured depending on the project specification and design. And just in time procedure would be adopted for all the raw materials that are being procured. The basic myth behind this policy is that the requirement will be varying from client to client and project to project. Infrastructure A warehouse cum shop floor for carrying out the automation activities and to stock inventory will be rented. All instruments, tools and basic amenities for carrying out all technical and assembling activities will be procured and listed as fixed assets. Office premises are all rented out in Dubai. The business sponsors are generally involved in the infrastructure to utilize the local knowledge and influence. Financial Plan Financial Planning is a very crucial aspect that needs to be carried out well in advance. Its a process of meeting the goals via a proper management and control of the finance. The process of financial planning comprises few important steps which help taking a Big Picture look at the present position. These steps would help us figure out the current financial position, the cash flow or financial support required for a projected period of time and the position that needs to be achieved in a stipulated time period. Also, attention needs to be paid towards the Working Capital that is required for the day to day operations. List down your Goals List down Your Cash Flows and Cash Inflow Understand and figure out your Risk-appetite List down the financial goals. Make sure your Goals are realistic Make the Plan Review and Take advice Take Action and keep Reviewing The Launch Valtec Automation, the newly born company will is duly licensed and adhered to all sort of legal and business regulations of India. A deep, strong and rigid foundation gas been laid down in all possible spheres. All the basic business activities have been jotted down, an initial setup team has been made and the company is all set for kicking off.

How Fairuz can increase productivity without neglecting service quality

Introduction Service quality is defined as the gap that exists between customer expectations and their perception of the service. Service productivity, on the other hand, is defined as the effectiveness with which resource inputs are transformed to produce value for customers (Barnes, 2003). In the hospitality industry, customer satisfaction is achievable through ensuring that they are provided with the best possible service quality. This will not only determine their satisfaction, but also their possibility to return or recommend the company to other potential customers. Just like quality is paramount, it is also vital to ensure that productivity is at its optimum so as to cater for all customers, especially during peak seasons (Grigoroudis & Siskos, 2009). In this regard, companies are expected to ensure that service quality does not compromise productivity, and vice versa. This report presents a proposal for Fairuz, a Lebanese restaurant that operates in London, on the approaches that can be used to increase their service quality without overlooking productivity. The restaurant serves Lebanese food, and has a seating capacity of 75 clients at any given time (Fairuz, 2014). By applying the strategies that are suggested in this proposal, the company will be able to increase customer satisfaction and reduce operation costs. Proposal There are several aspects of Fairuz that ought to be addressed in increasing service quality and the overall productivity of the restaurant. As this proposal aims to make these improvements at Fairuz, it will focus on improving the position of the restaurant in the market by making it more competitive than other restaurants of its level.Improving ProductivityThis section presents the approaches that Fairuz restaurant needs to use in order to increase its service productivity. Though there are many approaches that can be used to achieve this, this paper suggests three approaches that Fairuz can use. These include improving employee productivity, using key performance indicators to measure productivity and utilization of technology (Assaf et al., 2011).Employee productivityProductivity of employees in service companies is largely dependent on human resource practices or policies used. The collective efforts that are made by employees towards the attainment of organizational objectives vary with the effectiveness of the human resource department (Bratton & Gold, 2012). The most appropriate way in which their productivity can be increased is through applying different employee motivation strategies. These include offering reasonable remunerations, bonuses and rewards (Hartnett et al., 2011). Employees at Fairuz can also be made more productive by standardizing all processes, procedures and policies in the organization to create a sense of order. This saves time and maximizes efficiency (Medeiros et al., 2012). Even though these can be achieved at Fairuz, they may be hampered by high employee turnover because Fairuz’s budget may not allow it to compete with larger companies in terms of employee salaries. Small restaurants are always faced with the risk of losing employees to larger organizations.Measuring performance through key performance indicatorsPerformance indicators that can be used by Fairuz to measure its performance, to establish flaws and make impr ovements, vary with the different departments. In regard to staff, the restaurant has to ensure that it has a sustainable wage cost (Sainaghi et al., 2013). This can be done hiring small but sufficient number of employees to cater for the 75 guests that the restaurant targets to serve. This will reduce the wage burden in the company and also make it possible to remunerate them well. Labour or wage costs can also be minimized by ensuring that employee turnover is minimized, given that it is nearly impossible to completely eliminate it, especially in restaurants. Costs that could be used in training new staff members monthly or weekly can then be directed to more productive activities in the organization (Choi et al., 2012). Other key performance indicators that can be used by Fairuz to determine its performance include seating efficiency, stock value, costs of food and profitability (Sainaghi et al., 2013).Using Technology to increase ProductivityMost of the companies in the services sector, which include restaurants, are fast adapting to the technological changes taking place in the industry to increase productivity and efficiency in service delivery (Tzeng & Chang, 2011). Fairuz can use technology in all its departments to achieve an increase in productivity. For instance, it can acquire modern ovens or stoves for its kitchen that can be used to prepare more of food in a shorter time and on less energy. This not only makes it possible for the company to cater for many customers, but also increases its efficiency (Sloan et al., 2009). Technology can also be used to ease communication among employees within the restaurant. In this case, one of the technological equipment that Fairuz should acquire is the kitchen display system. This system provides real-time updates and information about food orders that have been made by clients and also monitors the speed of service (Katsigris & Thomas, 2008). This is quite effective and time-saving than the traditional appro ach where servers had to take orders from clients then go to inform chefs in the kitchen. This consumes more time and is prone to human error. Whilst it is expected that technology will contribute towards an increase in efficiency and productivity, Fairuz has to consider that the initial costs to be incurred in setting up these technologies and training employees on how to use them is quite high. Therefore, an analysis needs to be done to establish the most ideal technologies to implement, which will assure it of a good return on investment (Allen, 2011).Improving qualityEven as Fairuz strategizes to improve its productivity, it is also vital for it to ensure that the quality of service is not compromised. Thus, this section explains approaches that the restaurant can use to increase the quality of provided to its clients.Ensuring employee competenceRestaurants have different departments that require different skills and competencies in executing their respective responsibilities. T hey can be classified into managers, chefs, servers and miscellaneous employees (O’Fallon & Rutherford, 2011). To ensure quality, Fairuz has to ensure that it hires employees that have the required qualifications and experience needed in delivering their required duties. In addition to this regular training sessions have to be organized to improve their competencies. If employees are competent, the chances of substandard service quality are greatly reduced (O’Fallon & Rutherford, 2011). The fact that the restaurant serves Lebanese food means that the majority of clients are Lebanese. Thus, the company needs to ensure that a section of its employees are familiar with the Lebanese culture, foods and other dimensions that may affect their service perception. Being a small restaurant that mainly targets the Lebanese population, it may be challenging to hire the best talent since people with skills in this industry often target to work for larger organizations (Jang & George, 2012). Therefore, Fairuz may be limited to selecting low-income people who may not be quite competent and provide them with on-job training to improve their competence. This approach can mainly be applicable for selecting employees in positions that do not require special skills, like waiters.Utilizing quality measurement toolsIt is quite vital for organizations to ensure that they have an ideal framework that they can use to gauge their quality of service. This involves benchmarking the companyâ₠¬â„¢s current progress, identifying the problems that might exist, predicting future outcomes and using key quality indicators that are applicable in the restaurant business to establish their position in terms service quality (Barnes, 2003 ). For Fairuz restaurant, measuring service quality should be done by comparing customer expectations and their perception of service. Whereas all restaurants work to meet or exceed customer expectations, there are several factors that may limit their capabilities to attain this objective. It is thus vital for Fairuz to collect regular client feedback to enable it establish any flaws that may exist in its service delivery and make the necessary changes (Grigoroudis & Siskos, 2009). One of the most convenient ways that Fairuz can do this is through requesting waiters and receptionists to ask guests whether the meals met their expectations. The company also needs to link its website to a third-party review website like Tripadvisor, which will be vital in monitoring any customer feedback any time a review about the restaurant is made. Other approaches that can be used to do this include sending follow-up emails to clients and engaging more with clients over social media avenues. Positive feedback is an indicator of good service, while negative feedback indicates that the service offered is substandard and appropriate measures need to be taken to improve. One challenge that can be associated with this approach is that some clients’ views may be biased or in some cases, clients may provide conflicting feedback.Making comparisons with competitors in the marketPerception of services at Fairuz is relative to clients’ perceptions of services in other neigh bouring restaurants. In this regard, Fairuz will only be the preferred choice if its service quality is considered to be netter than that of its competitors (Grigoroudis & Siskos, 2009). To obtain a competitive edge over other restaurants, Fairuz has to ensure that it utilizes customer feedback so as to align its services with the customer preferences. Due to the fact that customer tastes and preferences are prone to regular change, Fairuz also needs to carry out regular customer research by collection of customer feedback to decide on what changes it should consider making (Barnes, 2003). Through tertiary monitoring websites or by visiting its competitors’ social media sites, Fairuz can be able to identify the core strengths and weaknesses of its competitors. These will be instrumental in ensuring that makes its services better than those of its competitors (Kalluri & Kodali, 2013). However, whereas it is assumed that Fairuz is only in competition with restaurants of its lev el, there could be other bigger restaurants with unmatched capabilities that may be targeting the same clients. This poses a great threat to Fairuz.Using Technology to Improve Service QualityService quality in restaurants can be improved through incorporating several technological solutions. Whereas food is a major part or determinant of customer satisfaction, the whole experience of customers in the restaurant is also dependent on several factors (Tzeng & Chang, 2011). For instance, Fairoz can ease the process of making reservations by providing an option for it on its website. In addition, free Wi-Fi can be provided in the restaurant for clients who are interested in surfing the internet when having a meal at the restaurant. Technology can also be used in the collection of customer feedback, which is vital in improving the service quality at Fairuz. The most appropriate cost-effective approach that is relevant to the present-day customer is social media sites like Facebook and Twi tter (Tuten & Solomon, 2012). Fairuz has to consider subscribing and increasing its activity on social media to monitor customer feedback. Point of Sale (POS) systems are also ideal feedback collection systems for restaurants. Though the mentioned technologies improve the service experience of customers and can also be used by the company to improve its service production, there are certain disadvantages that may arise. For instance free Wi-Fi might expose some clients to internet threats, especially those who may be unaware of how to secure their information when online (Cheema & Papatla, 2010). Conclusion Service quality and service productivity are both vital for service based companies, which include restaurants. Therefore, as companies strive to increase their productivity, it is also necessary for them to ensure that service quality is also improved, and vice versa. This proposal has provided suggestions of approaches that can be used to improve service production and service quality at Fauruz, a small scale Lebanese restaurant that is based in London. The suggestions that have been presented include effective human resource management approaches, utilization of quality and production measurement approaches, and incorporating technology in the restaurant’s operations. Though these recommendations have a high potential of increasing service quality and productivity, some of the limitations associated with them have also been provided. Whereas this proposal has provided suggestions for Fairuz, they can also be applicable to other companies in the industry. References Allen, K.R., 2011. Launching New Ventures: An Entrepreneurial Approach. Mason: Cengage Learining. Assaf, A.G., Deery, M. & Jago, L., 2011. Evaluating the performance and scale characteristics of the Australian restaurant industry. Journal of Hospitality & Tourism Research, 35(4), pp.419-36. Barnes, J.G., 2003. Establishing Meaningful Customer relationships: Why some Companies and Brands Mean More to the Customers. Managing Service Quality, 13(3), pp.178-86. Bratton, J. & Gold, J., 2012. Human Resource Management: Theory and Practice (5th edition). London: Palgrave. Cheema, A. & Papatla, P., 2010. Relative importance of online versus offline information for Internet purchases: Product category and Internet experience effects. Journal of Business Research, 63(9), pp.979-85. Choi, S., Cheong, K.K. & Feinberg, R.A., 2012. Moderating effects of supervisor support, monetary rewards, and career paths on the relationship between job burnout and turnover intentions in the context of call centers. Managing Service Quality, 22(5), pp.492-516. Fairuz, 2014. About Us. [Online] Available at: http://www.fairuz.uk.com/pages/about_us.htm [Accessed 29 April 2014]. Grigoroudis, E. & Siskos, Y., 2009. Customer Satisfaction Evaluation: Methods for Measuring and Implementing Service Quality. London: Springer. Hartnett, H.P. et al., 2011. Employers’ perceptions of the benefits of workplace accommodations: Reasons to hire, retain and promote people with disabilities. Journal of Vocational Rehabilitation, 34(1), pp.17-23. Jang, J. & George, R.T., 2012. Understanding the influence of polychronicity on job satisfaction and turnover intention: A study of non-supervisory hotel employees. International Journal of Hospitality Management, 31(2), pp.588-95. Kalluri, V. & Kodali, R., 2013. Benchmarking the Quality Function Deployment Models. Benchmarking: An International Journal, 20(6), pp.6-13. Katsigris, C. & Thomas, ?., 2008. Design and Equipment for Restaurants and Foodservice. New Jersy: John Wiley & Sons. Medeiros, C.O., Cavalli, S.B. & da Costa Proenca, R.P., 2012. Human resources administration processes in commercial restaurants and food safety: The actions of administrators. International Journal of Hospitality Management, 31(3), pp.667-74. O’Fallon, M.J. & Rutherford, ?.G., 2011. Hotel Management and Operations. New Jersey: John Wiley & Sons. Sainaghi, R., Phillips, P. & Corti, V., 2013. Measuring hotel performance: Using a balanced scorecard perspectives’ approach. International Journal of Hospitality Management, 34, pp.150-59. Sloan, P., Legrand, ?. & Chen, ?.S., 2009. Sustainability in the Hospitality Industry. New Jersey: Routledge. Tuten, T.L. & Solomon, M.R., 2012. Social Media Marketing. New York: Prentice Hall. Tzeng, G.H. & Chang, H.F., 2011. Applying importance-performance analysis as a service quality measure in food service industry. Journal of technology management & innovation, 6(3), pp.106-15.

Explain Why Overseas Study at Australian Universities Is Popular

Different countries have different education system. Some students have decided to take their studies aboard to mainly achieve better with a different education system. These students go aboard to purse their academic learning by either at a foundation level or at a postgraduate level. With the outstanding education system, the multicultural society and the range of career opportunities Australia has to offer, students of different nationality, race and culture flock to Australia hoping to achieve better academically.Australia offers a unique education system that most countries do not have. Many students have actually found that the Australia has a lot to offer. Teachers with great devotion in teaching and helping students in every aspect of school work including life. This would be a great for student who is living aboard alone as they would have someone to turn to for emotional and academic support. With such a huge number of students entering Australia’s university each ye ar, it is for certain that the university would have an advance modern technology.This would not only assist teachers when are giving a lecture or a tutorial class, it help the students in understanding lessons and giving them the ability in presenting a good presentations with the equipment provided to them. With such an uncommon education system, the teachers too are dedicated in providing the students an interesting learning environment to make learning easier. For example, a common literature class would transform into a drama class to let the students feel closer to the book and the characters.Students become more involved in class and absorb more from the lessons. Australia had a wide diversity of races. By living an Australian lifestyle, students are bound to see the multicultural society Australia has to offer to them. With a wide range of races in Australia, students would be able to make new friends from different countries. Students would also encounter class mates of dif ferent cultural background. This would be a great way to learn and understand a different culture for the students.Since some restaurants are set up to cater to foreign students, it would a great chance to try different cuisines not found in their home country. By understanding different cultures, the students would know what to expect when they enter the working life. They would be able to communicate better with different people and if they have to bring clients to dinner, they would know what kind of food to look out for. Students would also learn to be sensitive to people’s feelings as in some cultures, some words are an insult to them.After graduating from university, graduates would start worrying whether they would be able to be employed. However, graduating from a prestigious university with good results may help graduates to get employed easier. Usaully universities become prestigious when they are able to produce graduates who are able to make a name for themselves, or it may be known for its good teaching techniques. Businesses, looking for a worker, would have a good impression of the applicant applying for the job just by looking at his application.This would give a good impression to the boss and just base on the resume, the graduate may get the job. Undergraduates would try to get into one of these outstanding schools hoping that they would be able to get a job easily. Most of these universities are in Australia, this making overseas study in Australia popular. In summary, an unique education system that makes class interesting, a multi-cultural society for students to experience new things and prestigious university are the reasons that attracts students to study abroad in Australia. Explain Why Overseas Study at Australian Universities Is Popular Different countries have different education system. Some students have decided to take their studies aboard to mainly achieve better with a different education system. These students go aboard to purse their academic learning by either at a foundation level or at a postgraduate level. With the outstanding education system, the multicultural society and the range of career opportunities Australia has to offer, students of different nationality, race and culture flock to Australia hoping to achieve better academically.Australia offers a unique education system that most countries do not have. Many students have actually found that the Australia has a lot to offer. Teachers with great devotion in teaching and helping students in every aspect of school work including life. This would be a great for student who is living aboard alone as they would have someone to turn to for emotional and academic support. With such a huge number of students entering Australia’s university each ye ar, it is for certain that the university would have an advance modern technology.This would not only assist teachers when are giving a lecture or a tutorial class, it help the students in understanding lessons and giving them the ability in presenting a good presentations with the equipment provided to them. With such an uncommon education system, the teachers too are dedicated in providing the students an interesting learning environment to make learning easier. For example, a common literature class would transform into a drama class to let the students feel closer to the book and the characters.Students become more involved in class and absorb more from the lessons. Australia had a wide diversity of races. By living an Australian lifestyle, students are bound to see the multicultural society Australia has to offer to them. With a wide range of races in Australia, students would be able to make new friends from different countries. Students would also encounter class mates of dif ferent cultural background. This would be a great way to learn and understand a different culture for the students.Since some restaurants are set up to cater to foreign students, it would a great chance to try different cuisines not found in their home country. By understanding different cultures, the students would know what to expect when they enter the working life. They would be able to communicate better with different people and if they have to bring clients to dinner, they would know what kind of food to look out for. Students would also learn to be sensitive to people’s feelings as in some cultures, some words are an insult to them.After graduating from university, graduates would start worrying whether they would be able to be employed. However, graduating from a prestigious university with good results may help graduates to get employed easier. Usaully universities become prestigious when they are able to produce graduates who are able to make a name for themselves, or it may be known for its good teaching techniques. Businesses, looking for a worker, would have a good impression of the applicant applying for the job just by looking at his application.This would give a good impression to the boss and just base on the resume, the graduate may get the job. Undergraduates would try to get into one of these outstanding schools hoping that they would be able to get a job easily. Most of these universities are in Australia, this making overseas study in Australia popular. In summary, an unique education system that makes class interesting, a multi-cultural society for students to experience new things and prestigious university are the reasons that attracts students to study abroad in Australia.

A Sociological Perspective On Adolescent Behavior Essay

Theoretical Image From a sociological perspective the reason for why an adolescent is involved in delinquent behavior is because they lack the attachment to the parents. Certainly, Hirschi theory involves other three components to social theory and of course they play a role towards the delinquent behavior. An adolescent just doesn’t act upon a delinquent behavior without having any reason to it. As a child grows up mostly all parents help aid their child to follow into a good path. Not everyone is so fortunate to be given that help. Some children lack the guidance to behave in a positive way. Not having someone to guide them in way to do good in school and life can have certain consequences like being involved in delinquent behavior. They would think that no one cares in what their involved. At the same time they may be around peers that are not a good influence on them. Not to mention, adolescents go through a phase where they intend to misbehave. This certainly, contribu tes to them getting involved in delinquent behavior. Teens are usually hanging out together with friends and at time get peer pressure to do stuff that isn’t good. If, they have someone to guide them in the direction in not being involved in that type of activity is good both for the parent and child. Delinquent behavior is not good for anyone, whether that is to the child, parent or institutions. When an adolescent is involved in delinquent behavior they may be involved into minor offenses, propertyShow MoreRelatedA Sociological Perspective On Adolescent Behavior Essay1746 Words   |  7 Pages From a sociological perspective the reason for why an adolescent is involved in delinquent behavior is because they lack the attachment to the parents. Certainly, Hirschi theory involves other three components to social theory and of course they play a role towards the delinquent behavior. 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